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Podium Background

Podium Sports Marketing, Inc. was founded by two individuals, each with their own unique history in sports marketing: Mike Cofrin and Marilyn Franzen.

Over the years the 1500+ events that we produced have entertained nearly a million participants: runners, triathletes, skaters, walkers, swimmers, riders, etc.

The team at Podium has vast experience in multi-sport event production, Olympic sport, collegiate sport, health club marketing, sponsorship fulfillment and graphics for events & arenas.

We invite you to contact us to discuss any related idea or need that you may have in the realm of sports marketing and management.

Podium Sports Marketing, Inc. was founded in 1998, at the  time we were focused on generating revenue for the U.S. Speedskating Team and given the Olympic nature of our work, "Podium" was the perfect name for this organization.  Podium has since evolved into a full service sports marketing agency with a broad range of capabilities. We invite you to take a look. 

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